by Jess | May 29, 2015 | Marketing
I get a lot of questions from clients regarding their social media. Most of them don’t have the time to spend on building relationships with their social media followers. I’ve had a few clients hire third-party “social media managers”, but...
by Jess | Apr 17, 2015 | Advertising, Branding, Marketing
What’s the difference between marketing, public relations, advertising, and branding? I love simple and clever ways to describe something that can be complicated to help others understand. Here’s an easy to remember cheat sheet:...
by Jess | Dec 14, 2014 | Traffic, Video
6 ways to use video Introduction Video: This one is popular for small businesses that want an edge over their competitors. Anyone can post a professional photo online (usually photoshopped) and paste some text (that could be written by someone else) on their website...
